OPEN INFRASTRUCTURE. REAL-TIME BIDDING.

Real-time bidding.
Every connection counts.

Connect supply and demand with precise routing, controlled bidding and an open protocol.

Connect your inventory Read the documentation

Open protocol: OpenRTB 2.5 / 2.6
Unified currency: USD CPM
Supported formats: Banner · Video · Native

Built for speed.
Designed for control.

In real-time advertising, timing is everything. Connect valuable impressions with relevant demand through an experience built for speed and scale.

Designed for high-frequency trading

A focused exchange experience that grows with your business.

More relevant connections

Bring the right opportunities to the right demand partners.

Understand the response contract

G24ad / REQUEST PIPELINEFlow illustration

BID REQUEST01

Authenticate & admit

CONNECT & BID02

Connect opportunities with relevant demand

BID RESPONSE03

Validate · select · respond

A defined result, every time.

An eligible bid, no bid, or a documented error.

Engineered for real-time decisions.

Speed, scale and quality connections. Built around your next growth opportunity.

Rapid response

Every moment matters. A responsive bidding experience helps your opportunity reach demand when it counts.

Built for high QPS

Built for high-frequency trading and growing traffic. Give your next stage of scale room to happen.

Quality inventory

Focus on quality media environments and relevant audiences, with a thoughtful approach to every connection.

Diverse demand budgets

Bring different sources of demand into the conversation. Create more opportunities for valuable inventory.

Connected markets

An open approach to partnerships, connecting inventory and demand across devices, formats and markets.

More earning potential

Help the right demand find the right placement. Turn stronger connections into new monetization possibilities.

One exchange. Connected possibilities.

Open integration on both sides. Intentional decisions in between.

From one opportunity to an eligible bid

SUPPLYApp · Site

SSP request

G24adMatch. Route. Bid.

REAL-TIME EXCHANGE

DEMAND

DSP ADSP BDSP C

Diverse demand connections

Supply and demand, connected through one exchange. Illustrative flow, not live traffic.

Explore integration

Built for both sides of the exchange.

SSP

Make your inventory count.

Connect App and Site inventory with clear authentication, floors and response semantics.

Read integration docs DSP

Reach the right opportunity.

Define your endpoint, authentication and formats. Receive selected bidding opportunities.

Read integration docs

Your next integration starts here.

Field references, signing examples and a practical checklist. Everything in one place.

Start integration

Real-time bidding.Every connection counts.

Built for speed.Designed for control.